Senior Commercial Lead, SNTV

Who We Are:

IMG is a leading global sports marketing agency, specializing in media rights management and sales, multi-channel content production and distribution, brand partnerships, strategic consulting, digital services, and event management. It powers growth of revenues, fanbases and IP for more than 250 federations, associations, events, and teams, including the National Football League, English Premier League, International Olympic Committee, National Hockey League, Major League Soccer, ATP and WTA Tours, the AELTC (Wimbledon), Euroleague Basketball, CONMEBOL, World Rugby, DP World Tour, and The R&A, as well as UFC, WWE, and PBR. IMG is a subsidiary of TKO Group Holdings, Inc. (NYSE: TKO), a premium sports and entertainment company.

TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company. TKO owns iconic properties including UFC, the world’s premier mixed martial arts organization; WWE, the global leader in sports entertainment; and PBR, the world’s premier bull riding organization. Together, these properties reach 1 billion households across 210 countries and territories and organize more than 500 live events year-round, attracting more than three million fans. TKO also services and partners with major sports rights holders through IMG, an industry-leading global sports marketing agency; and On Location, a global leader in premium experiential hospitality.

Story10, SNTV's production and distribution division, launched in 2021. Leveraging SNTV's global newsgathering and multi-platform distribution network, Story10 partners with leading sports federations, rights holders and brands to create, produce and distribute compelling video content that drives audience engagement and delivers commercial value.

The Senior Commercial Lead will be responsible for prospecting, pitching and negotiating Story10’s production and distribution commercial agreements, while also working with the wider SNTV commercial team to prospect and negotiate with digital media platforms to expand Story 10's distribution across the global media landscape. Alongside securing new business, the role will be responsible for managing and developing an existing client portfolio.

Key Responsibilities and Accountabilities

Sales

• Own the full sales lifecycle from prospecting and qualification through proposal development, commercial negotiation and contracting.
• Prospect, pitch and negotiate commercial partnerships with sports federations, rights holders, brand partners and agencies.
• Prospect, pitch and manage sales to digital media distribution platforms to expand Story 10's reach across the global media landscape.
• Achieve agreed revenue targets and be accountable for delivering new business and commercial growth.
• Structure and deliver compelling commercial presentations and proposals to prospective clients.
• Extract and interpret RFPs from agencies, rights holders and prospective clients, translating requirements into clear internal briefs and commercially competitive proposals.
• Build and maintain a healthy sales pipeline, ensuring accurate CRM records, forecasting and regular reporting.
• Build and maintain strong relationships with senior decision-makers across sports federations, governing bodies, rights holders, brands, agencies and media platforms.
• Represent Story 10 at industry events, conferences and client meetings to generate new business opportunities.

Account Management

• Manage and develop an existing portfolio of clients, building long-term commercial relationships.
• Lead renewal negotiations and identify opportunities to grow existing accounts through additional services and commercial opportunities.
• Act as the primary commercial contact for assigned clients, ensuring a high standard of service throughout the partnership.
• Work closely with editorial, production and reporting teams to ensure campaigns and distribution are delivered in line with client requirements.
• Collaborate with internal teams to develop sales materials, client presentations and commercial proposals.
• Support the ongoing development of Story 10's commercial offering by sharing market feedback and identifying new opportunities.

General

• Carry out any other duties that are within the scope and purpose of the role.

Knowledge and Experience

• Proven experience in media, sports, agency or sponsorship sales.
• Experience negotiating commercial partnerships and contracts.
• Existing network across sports, media, agencies or brand marketing is advantageous.
• Strong all round sporting knowledge.

Skills and Abilities

• Excellent presentation and pitching skills.
• Strong project management and organisational skills.
• Creative thinker with strong problem-solving skills.
• Proactive and willing to take ownership of assigned tasks.

Working Conditions

• This is a permanent position
• This role will be based at Chiswick Park, with some flexibility on remote working as appropriate
• Working hours are 9:00 – 17:00, Monday to Friday
• May be required to attend (and travel to) locations, including other IMG buildings and meetings
• Unsocial hours may be required, as dictated by the demands of the business schedule
• Adapting to use of new systems and technology where appropriate

TKO EEO Statement:

TKO is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non-discrimination in employment. TKO makes employment decisions based on merit and qualifications, without considering an employee’s or applicant’s race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non-discrimination in employment in every location in which the Company has facilities. TKO also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state or local laws. For information about Privacy and Information Security for TKO employment candidates, please review our . For information regarding Terms of Use for this and other TKO websites, please review our Terms of Use.